Remember when you went to camp for the first time? Remember how apprehensive you were?

Well, folks who go to trade shows often feel that way, too. So TSTi developed Camp Sho-M-Sel-M to alleviate anxiety through professional training in a fun, fast paced way.

Camp Sho-M-Sel-M is an intensive one-day or two-day course designed to immerse your staff in trade show marketing.

If you're new to shows, this is absolutely the best way to get started. If you've been doing shows for years, this is an excellent refresher course with new and up-to-date information and industry trends.

The emphasis is on SALES - preparation, on-floor activity and follow-up. It will make you and your staff think about questions such as ... Why are we going to this show? What are our sales goals? How do we identify valid prospects and clients? What are my specific sales responsibilities? Who's on my team - and why?

Highlights of Camp's training methodology include exercises which will spruce up your staff and alert them to accommodating the behavior of prospects and clients.

A listening skills test - what did he really say?

A body language exercise - a "no-no" review.

A social skills review - basic boothmanship.

A marketing project - what are you really selling?

Sales cycle definition for this particular show - how long before you see results?.

Personality test - staff members will improve their ability to relate to prospects.

The one-day or two-day Camp Sho-M-Sel-M program is ideal as an off-site retreat or when incorporated into a longer sales training program.

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Camp Sho-M-Sel-Mâ is a registered trademark of Visual Resources International, Inc. Trade Show Training, Inc. is the sole licensee of Camp-Sho-M-Sel-Mâ.